{"id":9690,"date":"2021-02-19T15:14:23","date_gmt":"2021-02-19T14:14:23","guid":{"rendered":"https:\/\/luxinternational.com\/2021\/02\/spolecnost-lux-international-letos-slavi-120-vyroci-sveho-zalozeni\/"},"modified":"2025-06-26T11:05:11","modified_gmt":"2025-06-26T09:05:11","slug":"spolecnost-lux-international-letos-slavi-120-vyroci-sveho-zalozeni","status":"publish","type":"post","link":"https:\/\/luxinternational.com\/cs\/2021\/02\/spolecnost-lux-international-letos-slavi-120-vyroci-sveho-zalozeni\/","title":{"rendered":"Spole\u010dnost Lux International letos slav\u00ed 120. v\u00fdro\u010d\u00ed sv\u00e9ho zalo\u017een\u00ed"},"content":{"rendered":"

Proto jsme zah\u00e1jili charitativn\u00ed iniciativu 120. v\u00fdro\u010d\u00ed – v\u00edce informac\u00ed najdete v na\u0161em 120BLOGU.<\/h3><\/div>

Letos 19. \u00fanora 2021 oslav\u00ed spole\u010dnost Lux International 120. v\u00fdro\u010d\u00ed sv\u00e9ho zalo\u017een\u00ed. Toto obdob\u00ed pro n\u00e1s znamen\u00e1 hrd\u00e9 ohl\u00e9dnut\u00ed za na\u0161\u00ed cestou a definov\u00e1n\u00ed let, kter\u00e1 n\u00e1s \u010dekaj\u00ed. Ko\u0159eny spole\u010dnosti Lux International AG sahaj\u00ed do \u0160v\u00e9dska, kde byl v roce 1901 polo\u017een z\u00e1klad spole\u010dnosti, kter\u00e1 tehdy vyr\u00e1b\u011bla p\u0159edev\u0161\u00edm petrolejov\u00e9 lampy. N\u00e1zev spole\u010dnosti je proto spojen se slovem Lux, tedy „sv\u011btlo“ odvozen\u00fdm z latinsk\u00e9ho slova „Lux“. S roz\u0161\u00ed\u0159en\u00edm elektrick\u00e9ho osv\u011btlen\u00ed byla spole\u010dnost nucena hledat novou oblast podnik\u00e1n\u00ed, nov\u00fd v\u00fdrobek. <\/strong><\/p>\n

Kdy\u017e jsme se vydali na cestu spole\u010dnosti, hr\u00e1li jsme pr\u016fkopnickou roli v po\u010d\u00e1tc\u00edch v\u00fdroby vysava\u010d\u016f. Sv\u00fdmi v\u00fdrobky jsme byli inov\u00e1tory p\u0159i vytv\u00e1\u0159en\u00ed \u010dist\u00e9ho domova, zdrav\u00e9ho \u017eivotn\u00edho prost\u0159ed\u00ed. Ji\u017e 120 let jsme partnery „Va\u0161eho partnera pro zdrav\u00fd \u017eivot“, jak zn\u00ed n\u00e1\u0161 slogan. <\/p>\n

Do t\u011bchto prvn\u00edch let sah\u00e1 i historie ikonick\u00e9ho v\u00fdrobku na\u0161\u00ed zna\u010dky<\/strong>, vysava\u010de.
\nV roce 1912 byl p\u0159edstaven prvn\u00ed elektrick\u00fd vysava\u010d s n\u00e1zvem Lux I. Spojen\u00edm se \u0161v\u00e9dskou spole\u010dnost\u00ed Elektromekaniska AB v roce 1916 vznikla zn\u00e1m\u00e1 sv\u011btov\u00e1 zna\u010dka Electrolux. V roce 1919 za\u010dala spole\u010dnost Electrolux prod\u00e1vat vysava\u010d Lux I v Evrop\u011b. Historie spole\u010dnost\u00ed Lux a Electrolux \u0161la ruku v ruce a\u017e do roku 1998. Tehdy spole\u010dnost Electrolux prodala celou firmu Reinhardu von der Becke<\/strong>, kter\u00fd ji restrukturalizoval a odprodal ji v asijsko-pacifick\u00e9m regionu. V roce 2005 uzav\u0159ela spole\u010dnost Lux International AG dohodu o spole\u010dn\u00e9m podniku s indickou spole\u010dnost\u00ed Eureka Forbes<\/strong>. C\u00edlem bylo spole\u010dn\u011b prozkoumat dal\u0161\u00ed mezin\u00e1rodn\u00ed trhy v Asii, Evrop\u011b a Africe. Tato spolupr\u00e1ce byla v roce 2009 restrukturalizov\u00e1na a vedla ke vstupu spole\u010dnosti Eureka Forbes do z\u00e1kladn\u00edho kapit\u00e1lu spole\u010dnosti Lux International AG. V roce 2011 z\u00edskala spole\u010dnost Eureka Forbes prvn\u00ed \u010d\u00e1st 25 % a n\u00e1sledn\u011b v roce 2013 zb\u00fdvaj\u00edc\u00edch 75 %. <\/p>\n

Spolupr\u00e1ce s na\u0161\u00ed mate\u0159skou spole\u010dnost\u00ed je zalo\u017eena na spole\u010dn\u00fdch hodnot\u00e1ch, vizi a posl\u00e1n\u00ed. Spole\u010dnost Eureka Forbes<\/strong> se tak\u00e9 od roku 1982 v\u011bnuje ot\u00e1zk\u00e1m zdrav\u00ed, hygieny a bezpe\u010dnosti. Z\u00e1kladn\u00edm kamenem \u00fasp\u011bchu velk\u00e9 indick\u00e9 spole\u010dnosti jsou lid\u00e9, spole\u010dnost a vytv\u00e1\u0159en\u00ed lep\u0161\u00edho sv\u011bta. Spole\u010dnost Eureka Forbes, podobn\u011b jako spole\u010dnost Lux, byla v\u017edy hrd\u00e1 na to, \u017ee sv\u00fdmi v\u00fdrobky nejen usnad\u0148uje a zp\u0159\u00edjem\u0148uje \u017eivot sv\u00fdm z\u00e1kazn\u00edk\u016fm, ale tak\u00e9 poskytuje kari\u00e9ru, odborn\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed a vizi mnoha sv\u00fdm zam\u011bstnanc\u016fm. <\/p>\n

Dnes je Lux International jednou z p\u0159edn\u00edch sv\u011btov\u00fdch spole\u010dnost\u00ed p\u0159\u00edm\u00e9ho prodeje v oblasti spot\u0159ebn\u00edho zbo\u017e\u00ed a provozuje p\u0159\u00edm\u00fd prodej ve v\u00edce ne\u017e 30 zem\u00edch. Spole\u010dnost je ji\u017e des\u00edtky let hrd\u00fdm \u010dlenem asociac\u00ed p\u0159\u00edm\u00e9ho prodeje v mnoha zem\u00edch sv\u011bta. <\/p>\n

Odborn\u00e9 znalosti a pov\u011bst spole\u010dnosti Lux se op\u00edraj\u00ed o dvan\u00e1ctiletou tradici a zku\u0161enosti s prodejem „dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f“ a o \u0161v\u00fdcarsk\u00e9 technick\u00e9 znalosti.<\/p>\n

Urs Meier, gener\u00e1ln\u00ed \u0159editel spole\u010dnosti Lux International,<\/strong> uvedl, \u017ee spole\u010dnost je od sv\u00e9ho zalo\u017een\u00ed vedena snahou vytv\u00e1\u0159et zdrav\u00e9 domy. Ohl\u00e9dneme-li se za histori\u00ed spole\u010dnosti Lux, najdeme v jej\u00edm portfoliu n\u011bkolik ikonick\u00fdch v\u00fdrobk\u016f, jako je vysava\u010d Lux Intelligence nebo \u0159ada \u010disti\u010dek vzduchu Aeroguard, ale tak\u00e9 hv\u011bzdy parn\u00edch \u010disti\u010d\u016f Ecolux a Ecoprof. Krom\u011b toho jsou zde prokazateln\u00e9 zku\u0161enosti s \u010di\u0161t\u011bn\u00edm vody, kter\u00e9 reprezentuje produktov\u00e1 \u0159ada Waterguard. Krom\u011b toho spole\u010dnost Lux vyvinula \u0159adu v\u00fdrobk\u016f WELITY pro komfort sp\u00e1nku. V p\u0159\u00ed\u0161t\u00edch letech chce zna\u010dka Lux nad\u00e1le roz\u0161i\u0159ovat sv\u00e9 portfolio v\u00fdrobk\u016f a z\u00e1rove\u0148 pokra\u010dovat v t\u00e9to \u00fasp\u011b\u0161n\u00e9 historii. <\/p>\n

Odvaha, odhodl\u00e1n\u00ed a po\u0159\u00e1dn\u00e1 d\u00e1vka pr\u016fkopnick\u00e9ho ducha charakterizuj\u00ed zam\u011bstnance spole\u010dnosti Lux dodnes, co\u017e vedlo i na\u0161eho zakladatele Axela Wenner-Grena<\/strong> a \u0161v\u00e9dsk\u00e9ho in\u017een\u00fdra Svena Carlstedta<\/strong> v dob\u011b, kdy byl v roce 1912 navr\u017een a uveden na trh vysava\u010d Lux I a kdy polo\u017eili z\u00e1klady 120let\u00e9ho \u00fasp\u011b\u0161n\u00e9ho p\u0159\u00edb\u011bhu zna\u010dky Lux.
\nSny, kvalita bez kompromis\u016f, jedine\u010dn\u00fd prodejn\u00ed model – to v\u0161e p\u0159ipravilo cestu k mezin\u00e1rodn\u00edmu uzn\u00e1n\u00ed zna\u010dky Lux a umo\u017enilo, aby v\u00fdrobky Lux s vynikaj\u00edc\u00ed kvalitou a v\u00fdkonem mohly dodnes identifikovat cel\u00e9 generace.<\/p>\n

Spole\u010dnost Lux je z hlediska sv\u00e9 celosv\u011btov\u00e9 p\u016fsobnosti velk\u00fdm podnikem, kter\u00fd \u00fasp\u011b\u0161n\u011b funguje ji\u017e mnoho let. Navzdory sv\u00e9 velikosti si v\u0161ak \u00fasp\u011b\u0161n\u011b udr\u017euje rodinnou atmosf\u00e9ru a \u00fazkou vazbu uvnit\u0159 spole\u010dnosti, na co\u017e jsme obzvl\u00e1\u0161t\u011b hrd\u00ed. Po mnoho desetilet\u00ed n\u00e1s spojuje nejen spole\u010dn\u00e1 historie, ka\u017edodenn\u00ed pr\u00e1ce, zna\u010dka, kterou zastupujeme, v\u00fdrobky, kter\u00e9 prod\u00e1v\u00e1me, ale i mnoh\u00e9 tradice, komunitn\u00ed z\u00e1\u017eitky, d\u016fv\u011brn\u00e1 atmosf\u00e9ra definuj\u00ed v\u0161e, co Lux znamen\u00e1. Nic to nedokazuje l\u00e9pe ne\u017e to, \u017ee mnoz\u00ed z na\u0161ich zam\u011bstnanc\u016f pracuj\u00ed ve spole\u010dnosti Lux ji\u017e v\u00edce ne\u017e 15-20 let. Ve firm\u011b m\u00e1me tendenci \u0159\u00edkat to tak, \u017ee srdce a hlava („Kopf und Herz“) jsou v na\u0161em ka\u017edodenn\u00edm \u017eivot\u011b p\u0159\u00edtomny ve stejn\u00e9m pom\u011bru. <\/p>\n

D\u00edky modelu p\u0159\u00edm\u00e9ho prodeje<\/strong> m\u016f\u017eeme na\u0161im z\u00e1kazn\u00edk\u016fm a klient\u016fm poskytnout \u0159e\u0161en\u00ed na m\u00edru. Udr\u017eov\u00e1n\u00ed vztahu s na\u0161imi z\u00e1kazn\u00edky nekon\u010d\u00ed prodejem v\u00fdrobku. Pat\u0159\u00edme mezi spole\u010dnosti, pro kter\u00e9 je d\u016fle\u017eit\u00e9 udr\u017eovat kontakt se z\u00e1kazn\u00edky. Na\u0161e v\u00fdrobky tedy nejen prod\u00e1v\u00e1me, ale tak\u00e9 je uv\u00e1d\u00edme do provozu, p\u0159edv\u00e1d\u00edme jejich pou\u017eit\u00ed a sledujeme pln\u011bn\u00ed pot\u0159ebn\u00fdch servisn\u00edch slu\u017eeb a v\u00fdm\u011bn filtr\u016f. <\/p>\n

N\u00e1stupcem vysava\u010de Lux I<\/strong> je dne\u0161n\u00ed verze S115<\/strong>, kter\u00e1 vd\u011b\u010d\u00ed za svou pov\u011bst odolnosti, hou\u017eevnatosti a vynikaj\u00edc\u00edmu v\u00fdkonu. Od t\u00e9 doby se krom\u011b vysava\u010de portfolio v\u00fdrobk\u016f na\u0161\u00ed spole\u010dnosti neust\u00e1le roz\u0161i\u0159uje o nov\u00e9 kategorie v\u00fdrobk\u016f, jako je parn\u00ed \u010di\u0161t\u011bn\u00ed, \u010di\u0161t\u011bn\u00ed vzduchu, komfortn\u00ed span\u00ed, \u00faprava vody a na\u0161e B2B produkty pro firmy. Dok\u00e1\u017eeme oslovit z\u00e1kazn\u00edky s onemocn\u011bn\u00edm d\u00fdchac\u00edch cest – alergiky, astmatiky – a na \u00fa\u010dinnou dezinfekci, odfiltrov\u00e1n\u00ed zdrav\u00ed \u0161kodliv\u00fdch l\u00e1tek a mikroorganism\u016f ze vzduchu a pitn\u00e9 vody. <\/p>\n

Od sam\u00e9ho po\u010d\u00e1tku se sna\u017e\u00edme db\u00e1t na \u017eivotn\u00ed prost\u0159ed\u00ed a na\u0161e za\u0159\u00edzen\u00ed umo\u017e\u0148uj\u00ed ekologick\u00e9 \u010di\u0161t\u011bn\u00ed bez pou\u017eit\u00ed chemik\u00e1li\u00ed. P\u0159\u00edkladem je n\u00e1\u0161 \u010disti\u010d vody Waterguard<\/strong>, kter\u00fd nejen\u017ee umo\u017e\u0148uje cel\u00e9 rodin\u011b konzumovat zdravou a \u010distou vodu, ale tak\u00e9 produkuje m\u00e9n\u011b plastov\u00e9ho odpadu. <\/p>\n

Spole\u010dnost Lux s\u00eddl\u00ed ve \u0161v\u00fdcarsk\u00e9m Wallisellenu<\/strong>, severn\u011b od Curychu. Hlavn\u00ed v\u00fdrobky spole\u010dnosti Lux se vyr\u00e1b\u011bj\u00ed v Polsku, Ma\u010farsku a It\u00e1lii na z\u00e1klad\u011b \u0161v\u00fdcarsk\u00e9ho designu. Krom\u011b v\u00edce ne\u017e dvan\u00e1cti desetilet\u00ed trvaj\u00edc\u00ed evropsk\u00e9 p\u0159\u00edtomnosti je rok od roku siln\u011bj\u0161\u00ed tak\u00e9 na\u0161e p\u0159\u00edtomnost v Latinsk\u00e9 Americe, v \u010dele s na\u0161imi dlouholet\u00fdmi aktivitami v Ekv\u00e1doru a Paraguayi, ale se siln\u011bj\u0161\u00edm zam\u011b\u0159en\u00edm na dal\u0161\u00ed st\u0159edoamerick\u00e9 trhy. <\/p>\n

Jsme hrd\u00ed na na\u0161e dlouhodob\u00e1 partnerstv\u00ed a \u00fasp\u011bchy na\u0161ich partner\u016f. C\u00edlem spole\u010dnosti je pokra\u010dovat v \u00fasp\u011b\u0161n\u00e9m p\u0159\u00edb\u011bhu i v n\u00e1sleduj\u00edc\u00edch letech. Za t\u00edmto \u00fa\u010delem se bude sortiment v\u00fdrobk\u016f Lux d\u00e1le roz\u0161i\u0159ovat, p\u0159edev\u0161\u00edm uveden\u00edm nov\u00e9 generace \u010disti\u010dek vzduchu a vody a robotick\u00fdch vysava\u010d\u016f, kter\u00e9 nad\u00e1le podporuj\u00ed dezinfekci a vytv\u00e1\u0159en\u00ed zdrav\u00e9ho a \u010dist\u00e9ho prost\u0159ed\u00ed v dom\u00e1cnosti ka\u017ed\u00e9ho z\u00e1kazn\u00edka. <\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":9692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[204],"tags":[232],"class_list":["post-9690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nicht-kategorisiert","tag-blog-cs"],"acf":[],"_links":{"self":[{"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/posts\/9690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/comments?post=9690"}],"version-history":[{"count":1,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/posts\/9690\/revisions"}],"predecessor-version":[{"id":9698,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/posts\/9690\/revisions\/9698"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/media\/9692"}],"wp:attachment":[{"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/media?parent=9690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/categories?post=9690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxinternational.com\/cs\/wp-json\/wp\/v2\/tags?post=9690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}